Organizations navigating transformation need more than a strategy. They need the capability to execute it — and the alignment to sustain it. That has been the work: helping some of the world's most recognized companies move from ambiguity to clarity, across technology, retail, telecommunications, healthcare, consumer products, media, and energy, with organizations ranging from early-stage startups to Fortune 500 companies.
The foundation is creative. An Emmy Award-winning background as an Art Director in television taught an early and lasting lesson: the most powerful work doesn't just look right — it moves people, aligns thinking, and changes behavior. That instinct has shaped every organization built, every team developed, and every transformation navigated since 1999.
What makes the work distinctive is range — and scale. As a founding leader at Slalom Consulting, four practice offices were built from the ground up, including a Silicon Valley UX practice that grew to 21 practitioners, a national talent network of hundreds of consultants, and an average annual run rate of $6.5M. Executive leadership — building organizations, developing high-performing teams, shaping strategy, driving alignment. Practitioner depth — the ability to go deep into the craft, to design at the pixel level, prototype in Figma, and work alongside the teams I lead when the work demands it. And an active AI-forward practice that uses tools like Claude to accelerate clarity and help organizations navigate what comes next.
Many of the leaders who built those teams have gone on to found companies and take executive roles of their own — and they keep coming back. That continuity is the measure that matters most.










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"The deliverables are evidence of the work. The leadership is the work."
Building and leading organizations, teams, and products through ambiguity, complexity, and growth — from helping launch and scale Slalom offices and practices, to serving as Chief Product Officer at Larabee, shaping a procedural learning platform for complex process adoption.
Most recently, as the executive leading Betterguards through its first digital product build — a net-new smart ankle brace system — I aligned UX research, scientific validation, engineering, physical product development, and distributed teams across New York, Utah, Germany, and Croatia to bring a never-before-seen product to life.
Across these roles, the throughline is consistent: creating clarity where none exists yet, aligning stakeholders across complex systems, and building teams capable of execution.
If you're building a team, leading a transformation, or looking for a senior executive who operates at the intersection of vision and execution — I'd welcome the conversation.